Branded beer can pins were super popular in the 70's and 80's. You could show your love for Budweiser, Miller, or Coors on your lapel. In the movie Repo Man - Pik n' Pay generic brand beer played it's own roll in the movie. Many people thought it was a visual joke (and products like food and Butyl Nitrate were a joke) but those of us living in Southern California in the 1980's recognized the blue stripe and product name as Ralph's brand generic food. Wear your love for Beer, Repo Man, or even just Ralph's nostalgia on your own jacket now with this 1.2" high soft enamel with epoxy pin. Designed by World Famous Original.